Artificial Intelligence – New Digital Noise https://newdigitalnoise.com Fri, 01 Sep 2023 08:55:40 +0000 en-US hourly 1 https://wordpress.org/?v=6.7.1 https://newdigitalnoise.com/wp-content/uploads/2022/06/cropped-web-Favicon-32x32.jpg Artificial Intelligence – New Digital Noise https://newdigitalnoise.com 32 32 Exploring Top Five Technologies that Transform the Financial Services Industry https://newdigitalnoise.com/exploring-top-five-technologies-that-transform-the-financial-services-industry/ https://newdigitalnoise.com/exploring-top-five-technologies-that-transform-the-financial-services-industry/#respond Mon, 24 Aug 2020 18:45:25 +0000 https://newdigitalnoise.ndnsocial.com.hk/?p=4338 The post Exploring Top Five Technologies that Transform the Financial Services Industry appeared first on New Digital Noise.

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Since their establishment, legacy financial institutions and their methods have fared very well. However, with the evolution of technology and the adoption of digital transformation, the financial services industry has come a long way. When technology was fused with finance, the change was considered revolutionary enough.

New technologies like Cloud computing, Blockchain technology, Machine learning, Artificial Intelligence, Quantum Communication, RFID technology, Biometric recognition, and several others are coming into the picture. It is crucial to learn how they are transforming the financial services industry and why they are beneficial for the end-users. Banks and fintech enterprises are benefitting from open APIs and fintech megatrends and applications can be further explored. Let us dive more in-depth and have a closer look at the top five technologies transforming the financial services industry.

1. Utilization of RFID system components and RFID technology

RFID technology is used by banks to safeguard the security of digital assets.

RFID or Radio-frequency Identification is a technology using which digital assets (data) are encoded and then automatically identified using track tags. The RFID technology has become a crucially vital protection layer used by numerous financial institutions, payment providers, and central banks to safeguard their digital assets. RFID protection is being implemented to protect servers, sensitive and classified company and customer data, laptops, hard drives, and other equipment.

Using RFID security helps these financial institutions automate numerous inventory processes, keep track of their fixed assets, increase capital visibility, boost efficiency and productivity in asset management, and remove errors due to reduced human judgment. RFID system components are also being used by banks to safeguard courier bags in which hard cash or sensitive documents are transferred from one location to the other. Plus, RFID chips embedded in credit or debit cards can even allow customers to make payments by tapping the card without having to swipe it through or wait for systems to come online.

2. Embracing machine learning and artificial intelligence

Artificial Intelligence and Machine Learning are widely adopted in financial services industry.

It has been quite a few years since machine learning and artificial intelligence have been associated with finances. These were among the first technology integrations to take place when it came to the financial services industry. Even though it has been an innovative step towards a transformed future, machine learning and artificial intelligence have a long way to go into creating something revolutionary and game-changing. However, both these technologies have still made quite a lot of difference in the scene.

Fraud prevention using biometric recognition is one of the most crucial advances provided by machine learning and artificial intelligence. Now, along with using OTPs and passwords, customers can also use their fingerprints or facial prints to add additional layers of protection. Artificial intelligence has also enabled financial institutions to carry out risk management and fund prediction, thus becoming essential financial tools for business decision making.

3. Application of Robotic Process Automation

Another crucial application of artificial intelligence as financial tools is the utilization of Robotic Process Automation. There’s no hiding the amount of paperwork and manual processes that take place in a financial institution. These redundant yet essential processes can be taken care of by Robotic Process Automation. Whether it is the maintenance of regulatory documents, extraction of summaries from lengthy business documents, or collecting statistics and numeric values, Robotic Process Automation is a blessing. Plus, since these financial tools eliminate resource wastage and boost productivity, they not only serve as great financial tools to start a business but also as financial tools for business decision making

4. Increased adoption of Cryptocurrency and Blockchain technology

Blockchain and Cryptocurrencies like Bitcoin transform the financial services industry.

Cryptocurrency and Blockchain technology, in general, have been under a lot of scrutinies, especially from legacy financial institutions. However, people all across the globe are slowly and gradually adopting cryptocurrency. This has also caused several financial institutions to consider blockchain technology and use it as a sort of regulatory means because of its decentralized nature.

Shortly, blockchain technology is expected to further the cause of transformation of the financial services industry and be used to revolutionize digital and contactless payments, loan authentication and processing, escrow services, and more. Blockchain technology will also be crucial to automate numerous processes bound by regulatory compliance standards.

5. The rise of conversational banking

Artificial Intelligence and Machine Learning have been leveraged to create Internet bots and optimize customer experiences.

The most typical queries customers have related to financial services are, in fact, straightforward and repetitive. “How can I block my stolen credit card?” “How can I unblock my card?” “How do I access my online account?” “Where is the nearest ATM?”. “Where is the nearest bank branch?” “How can I start a fixed deposit?”. Instead of a human replying to them every time, conversational banking can help automate the replies to such questions.

By using artificial intelligence and machine learning to create Internet bots or Chatbots, financial institutions can do a lot. They can quickly answer the most simple and common customer queries, walk them through the complete registration process for a service, teach them how to make transactions or withdraw money, and even serve as advisors to track their budget and spending habits. This not only adds ease and convenience to the customer’s life but also optimizes customer experiences.

With increasing usage and flourishing trends of conversational banking as a personalized customer service assistant, the financial services industry will need to hire more neuro-linguists, AI programmers, and voice recognition experts. In the next few years, we’ll also be looking at developing hybrid AI-human models that will give enough control to Internet bots but also enable human agents to step in when required quickly.

Drop us a line at info@ndngroup.com to learn more about how our technologies help expand your business in the era of fintech.

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How Fintech Reshapes Customer Experiences https://newdigitalnoise.com/how-fintech-reshapes-customer-experiences/ https://newdigitalnoise.com/how-fintech-reshapes-customer-experiences/#respond Mon, 10 Aug 2020 18:53:26 +0000 https://newdigitalnoise.ndnsocial.com.hk/?p=4308 The post How Fintech Reshapes Customer Experiences appeared first on New Digital Noise.

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New innovations in fintech have enabled businesses and fintech startups to serve customers in novel ways. Banks, financial institutions, fintech startups and businesses have utilized fintech namely Artificial Intelligence (AI) predictive analyticsblockchain, cryptocurrency, mobile payment and social data analytics to provide superior customer experiences (CX).

As customers are businesses’ primary source of profits, market value, and growth, they need to be handled with. Before delivering the wants of the customers, businesses need to identify their deep-rooted desires and needs. In accordance with a Gartner study, 89% of global companies are expected to compete primarily on customer experiences and business leaders are becoming more proactive in finding new ways to enhance the customer journey. The widespread applications of Fintech are redefining the way businesses connect with their customers.

AI predictive analytics enhance customer experiences

Artificial Intelligence (AI) – predictive analytics- customer experiences

Fintech is the driving force behind innovation and impacts every aspect of a company’s operations, including its ability to influence and enhance customer experiences. By 2025, as many as 95% of all customer interactions will be through channels supported by artificial intelligence (AI) technology.

Using customer data for analysis based on Artificial Intelligence and machine learning helps predict customers’ needs and real-time product feedback. Take the algorithms of services like Netflix and Spotify as examples, customers’ actions, such as watching a certain show or skipping certain songs, impact the next recommendations they will receive. Things change quickly based on customer feedback and preferences so businesses can capture what customers want at the exact moment. Also, Artificial Intelligence and machine learning can be deployed to provide intelligent, personal and informed customer experiences at any touchpoint along the customer journey.

Meanwhile, Artificial Intelligence technology helps transform customer service by making it automated and fast. AI-powered conversation agents and chatbots are used in diverse customer engagement scenarios as they are curated to simulate human interactions and offer real-time responses around the clock.

Blockchain technology creates novel business models and reshapes customer experiences

Blockchain technology – transactions

Blockchain technology has fascinating applications to proceed to the formation of contracts and lower transaction costs to reshape customer experiences. Smart contracts are a way for machines to enforce and execute contract terms and make payments without human involvement. A study by Santander has revealed that the Blockchain will slash infrastructure costs for customers to make payments and proceed securities trading as well as regulatory compliance by $15–20 billion a year by 2022.

The application of decentralized public ledger in blockchain technology allows for the emergence of entirely new product offerings and novel business models such as crowd-lending, as well as peer-to-peer (P2P) banking and insurance. Also, fintech start-ups have utilized blockchain technology for faster, safer and more transparent transactions and lower costs for customers in transactions.

Cryptocurrency lowers transaction costs for customers

Cryptocurrency – transaction – digital payment

Cryptocurrency like Bitcoin is a digital or virtual currency designed to work as a medium of exchange in blockchain technology. It uses cryptography to secure and verify transactions and it is limited entries in a database that no one can change.

The transaction costs of cryptocurrencies are low and making payments with cryptos can proceed worldwide. Cryptocurrencies can be stored in a digital wallet that customers can manage from a smartphone or they can store cryptos in digital wallets.

Meanwhile, digital and mobile payment are growing their market shares. It is a sign that consumers are ready to adopt these fintech technologies for daily use. Even though peer-to-peer payment companies initially only targeted younger consumers, it seems that more people have also started to use the technology for daily transactions, thereby removing the middlemen and bringing down transaction costs.

Businesses connect with customers with superior data analytics

Data analytics – customer experiences

The best way for businesses and fintech startups to boost customer experiences is to connect with them emotionally. With data analytics on customers’ preferences and behaviour, businesses are empowered to use these insights to create exceptional customer’s journeys. Marketers can utilize data to understand relevant customer needs that they can touch.

Businesses can also leverage social media data for enhancing deeper customer engagement/ segmentation and driving personalized sales outreach and lead nurturing. Businesses can leverage tactics from monitoring different social channels for posts to sophisticated sentiment analysis tools to analyze what a customer is thinking.

In conclusion, fintech is a game-changer for customer experience in almost all sector. New innovations in fintech have empowered businesses and fintech startups to offer superior customer experiences in novel ways. Businesses are willing to embrace creativity offered by fintech and go beyond the norm to stand out from competitors with richer customer experiences.

In a competitive market place, customer experience and satisfaction are always important to drive business growth. Those businesses which keep abreast of fintech megatrends and embrace innovative solutions can enjoy sustained customer loyalty.

 

Drop us a line at info@ndngroup.com to learn more about how our innovating technologies thrive your business in the era of fintech.

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What Are 5 Mega Trends of Fintech https://newdigitalnoise.com/what-are-5-mega-trends-of-fintech/ https://newdigitalnoise.com/what-are-5-mega-trends-of-fintech/#respond Wed, 05 Aug 2020 19:00:28 +0000 https://newdigitalnoise.ndnsocial.com.hk/?p=4293 The post What Are 5 Mega Trends of Fintech appeared first on New Digital Noise.

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Fintech has evolved considerably and changed rapidly in recent few years, impacting diverse industries of trading, banking, insurance, financial investment, wealth and asset management. Banks, financial institutions and businesses have proactively engaged with fintech applications. In the next few years, the rise of Contactless Payments, On-demand Insurance, Algorithm Trading, Robo Advising and Open Banking are major megatrends being unleashed in the era of Fintech.

Banks and fintech startups have utilized technologies like Blockchain, Data Analytics, Machine Learning and Artificial Intelligence (AI) to help speed up and automate transactions as well as reduce operational costs.

For instance, the deployment of Blockchain, a form of decentralized distributed ledger technology, provides a secure and efficient platform for storing and maintaining transactional data records. Once stored on the blockchain platform and verified through Smart Contracts, the transactions become immutable. As such. banks and fintech enterprises can safeguard customers’ data security and create efficiency from business operations.

Nowadays, businesses have become more customer-centric to stand their ground. It never has been more important to understand what target customers really want and know customers’ value.

Contactless payments make transactions secure and fast

Contactless payment-mobile payment

Contactless payments are synonymous with cashless payments that do not require contact between the devices used in consumer payment and POS terminals by the merchant. Contactless payment systems are based on RFID (Radio Frequency Identification) and NFC (Near Field Communication) technologies.

According to a recent Global Market Insights report, the increasing number of cashless transactions in emerging economies positively impact growth in the smart card market. The smart cards include a small microchip that processes and stores electronic data while securing data, assets, and identity. The global smart card market is expected to reach US$65 billion by 2025 with banking representing about 25%.

The NFC technology within contactless readers can interact with phones and connected mobile devices such as watches or rings. The contactless payment allows customers to simply wave their smartphone across the reader to complete transactions swiftly. Contactless payments are faster and more secure than the PIN technology as it transfers the encrypted data to the point-of-sale device instantaneously.
Currently, payments are enabled via secure contactless and mobile payment systems such as Samsung Pay, Apple Pay, Google Pay, Fitbit Pay, or any bank mobile application that supports contactless.

Contactless payments are faster than cash and card transactions. Businesses have been focusing on offering superior customer experience and contactless payments will help achieve that. Customers show greater loyalty toward businesses which have embraced contactless payment technology.

Insurtech embrace AI application to provide on-demand insurance

Insurtech- AI application

Insurtech startups have embraced fintech innovations to impact the insurance industry. With Data Analytics and Artificial Intelligence (AI) applications, Insurtechs has leveraged data-driven insights to curate on-demand protection coverage that is customized and flexible for customers.

According to the recent World Insurance Report, 41% of customers said they are willing to purchase usage-based insurance and 37% explore on-demand insurance coverage. The report also showed 37% of customers are willing to share personal data in exchange for personalized coverage and better protection.

For instance, wearable devices and smartphone apps are increasingly popular with consumers and insurers, especially in healthcare and wellness space. Some devices can count the calories burnt during a workout and monitor customers’ heart rate and blood pressure. Insurtechs and startups have invested in developing the devices and wellness/health apps that allow customers to monitor their health. As such, customers can use the data to improve their health and fitness levels while insurtech can utilize the data to find out customers’ habits, preferences and offer customized insurance coverage.

With blockchain technology, insurtech startups have introduced simpler purchase processes and end-to-end automated claim management, thereby streamlining operations securing customers’ data privacy and making a purchase/ digital payment process user friendly.

With an agile operating model and digital innovations, insurtechs target potential profit pools and capture share among target customer segments. It is widely expected insurtech startups will increase the overall growth levels of the insurance industry and gain big market share.

Algorithm trading automates investment and trading activities

Algorithmic trading- transaction

Algorithmic trading is amongst the most talked about financial technologies in recent years. It has given trading firms more power in the rapidly evolving markets by eliminating human errors and changing the way financial markets operate.

Algorithmic trading can be applied in many forms of investment and trading activities such as commodity and foreign exchange trading by brokerage firms and investment banks.

Algorithmic trading uses computer programs to trade at high speeds and volume based on criteria, such as prices and specific market conditions. Devoid of human emotions, latency, technology-oriented, algorithmic trading executes trading commands accurately and instantly.

Algorithmic trading automates the trading process, ensuring that orders are executed at what are deemed to be optimal buying or selling conditions. The algorithms have the capability to analyze a variety of parameters and technical indicators in a second and execute the trade immediately. The increased speed on trading becomes important as the price movements can be captured by traders as soon as they occur.

Robo-advisors offer personalized wealth management with data security

robo-advisors-data security

Unlike traditional human-to-human financial advice, robo-advisors provide personalized and automated financial advice to customers based on algorithms.

Robo-advisors collects information from clients about their financial situation and future goals and then uses the data to offer advice and automatically invest client assets. Robo-advisors offer easy account setup, financial planning, portfolio management, and data security features, exceptional customer experiences and low fees. The main advantage of robo-advisors is that they are low-cost alternatives to traditional financial advisors.

Also, robo-advisors are available 24/7 and it takes significantly less capital to get started. In contrast, human financial advisors prefer high-net-worth individuals who need a variety of wealth management services and can afford to pay for them.

The future of robo-advising is bright. Robo-advising will be a tool used by nearly everyone, from financial advisors in wealth management firms to the average at-home retail investor.

Open Banking API fosters customers to access to best-ever financial services and deals

Open Banking - API

Open Banking is a system that provides a user with a network of financial institutions’ data through the usage of application programming interfaces (APIs). With Open Banking APIs, banking data are available in real-time, providing consumers with better ways to conduct transactions and make investments.

Open Banking gives the benefit of choice to customers as they can select from multiple financial service providers available. It also empowers customers to take charge of their finances and manage their bank accounts.

Open banking APIs also enable service personalization to benefit customers immensely. Customers can now have access to multiple accounts in one place and enjoy the best deals available. It puts the power back into the hands of customers, enabling them to securely use third-party financial products and services that rely on banking data.

Meanwhile, Open Banking offers an excellent opportunity to fintech startups to meet the customers’ needs for new and better services such as personal finance management and access to credit services through a single application.

In conclusion, fintech has been used to automate insurance, banking services, financial investment, trading and wealth management. Fintech usage has risen significantly with an increasing number of players adopting innovative technologies to offer best-ever products and services to customers. The development of Contactless Payments, On-demand Insurance, Algorithm Trading, Robo Advising and Open Banking are the hottest trends in the era of Fintech.

Drop us a line at info@ndngroup.com to learn more about how our innovating technologies help expand your business in the era of fintech.

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How AI Chatbots Transform Customer Experience https://newdigitalnoise.com/how-ai-chatbots-transform-customer-experience/ https://newdigitalnoise.com/how-ai-chatbots-transform-customer-experience/#respond Thu, 27 Feb 2020 11:12:04 +0000 https://newdigitalnoise.ndnsocial.com.hk/?p=4221 The post How AI Chatbots Transform Customer Experience appeared first on New Digital Noise.

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Artificial Intelligence is one of the most popular emerging technologies. AI chatbots are transforming the customer experience in unexpected ways. In this article, you will learn how chatbots enhance customer experience and key benefits of using chatbots for your business.

How AI chatbots interact with customers

Artificial Intelligence is one of the most popular emerging technologies. It’s changing the business dynamics in a lot of ways and one such way is by enhancing the customer interactions. We have AI-driven chatbots that are transforming the customer experience and helping us unfold the newer business opportunities. An ideally perfect chatbot delivers a seamless customer experience in which users can’t tell if they are talking to a machine or a real human being. But before we move ahead and discuss the ways in which chatbots are transforming the user experience, let’s first try to understand what a chatbot is.

A chatbot is an AI-based software that communicates with humans through a live chat interface. This interaction can take place through platforms such as Slack, Skype, WhatsApp, a brand’s website or app, Facebook Messenger, and even Alexa.

Simple chatbots are capable of scanning the keywords from a customer’s inquiry and deliver pre-packaged answers. While on the other hand, advanced chatbots that are powered by artificial intelligence (AI) and machine learning (ML) use natural language processing and can create responses and conversations that are more complex. AI chatbots are more flexible than simple chatbots while speaking to the customers and when the human doesn’t give the exact message they have been programmed for. Instead, they keep learning from the conversations they have with the users to help customers with their queries.

AI-powered chatbots can tap into customer information and provide personalized experiences as they are better integrated with the CMS and CRM platforms underpinning a brand’s online presence. But how do they actually enhance the customer experience? Here are some of the most popular ways in which AI-powered chatbots are transforming the customer experience and providing customer satisfaction.

AI chatbots enhance customer experience

  1. Seamless live chat:
    chatbot2 1
    Customers can easily engage with chatbots in a similar way as they do with live customer support employees in an online conversation. Most of the chatbots follow natural language processing methods that allow them to analyse the questions asked by the customers and answer to them accordingly, meeting the needs of the client. Chatbots can easily be integrated with a company’s website or mobile application for better results.
  2. Analysing customer data and insights: A chatbot can pop up on any product page that offers additional information about your services to boost the sales and purchasing process. They can also provide customers with product recommendations by analysing user behaviour. They keep a track of customers’ shopping history, modes of payment, etc and uses them to offer a better and enhanced customer experience.
  3. Chatbots make friends and build relationships: Most of the companies believe that it would have helped in transforming the customer experience if their agents had more time to make outbound and proactive contact with their customers. Well! Chatbots can help in revolutionising the way brands stay in touch with their customers. Be it a simple email or a birthday text, or just taking friendly feedback about your services from the customer, chatbots can jazz it all. And as chatbots don’t have human empathy, they don’t have bad days or get frustrated from regular client queries which helps them provide a smooth customer experience.
  4. Personalizing the customer experience: Chatbots are exceptionally well at collecting customer data from support interactions. After all, it’s the computer software powered by AI and machine learning that is doing the work. It helps the live support agents to personalize their interactions with customers by making use of this information. Chatbots work as virtual assistants that can easily feed customer data to the customer support agent in real-time, facilitating the agent to give the customers good information and solutions based on their current needs as well as past interactions with the company.
  5. 24/7 customer service:
    Unlike your human workforce designated for live chat support that needs some rest, chatbots can work 24*7. Customers’ needs can arise outside of business hours during which your staff members won’t be available at their service but the customers need a way to seek out answers to their vital questions. A chatbot could be your saviour in those cases as it can answer to customer queries irrespective of the time so that your customers don’t have to wait for a response from a voicemail or email message.
  6. Automated operations: Most of the operations such as customer support and in-store experience can be automated with the help of chatbots powered by AI. They can send timely notifications to customers about your product updates or new features. Using chatbots, we can implement smart shelves and they can help in inventory control as well. Automating your customer experience not only reduces the chances of errors caused by human intervention but also reduces the cost. Hence, chatbots are an ideal way to transform customer experience in a cost-effective manner.

Benefits of AI chatbots for businesses

chatbot3 1

There is a lot of benefits offered by the chatbots driven by artificial intelligence and machine learning. They help businesses transform their identity by enhancing the customer experience.  A chatbot is an ideal choice for you as:

  1. It provides you with a global goal and reach along with an actively growing base of customers.
  2. It offers support across multiple channels such as website, in-app, on social media, and several other platforms.
  3. It facilitates you with a 24*7 customer support team with high efficiency.
  4. The usage of AI chatbots helps you reduce your customer service costs and find more efficient ways of scaling your customers.

 

It is evident from many studies and reports that modern customers want quick, frictionless solutions to their problems and instant answers to their questions. They don’t like to wait at all. Also, in a world where people have only been using phones for customer support, it is hard to adapt to AI chatbots. But there is a growing need and demand for smart and efficient solutions, just like AI chatbots. They come with a lot of advantages and bring new opportunities to transform your business. Hence, to stay in the competition, it is necessary to change and adapt as per the customer behaviour. Drop us email at info@ndngroup.com to learn how our AI-powered chatbot solutions fit your business needs.

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NDN Group and Shopline Partnership https://newdigitalnoise.com/ndn-group-and-shopline-partnership/ https://newdigitalnoise.com/ndn-group-and-shopline-partnership/#respond Wed, 18 Dec 2019 16:43:04 +0000 https://newdigitalnoise.ndnsocial.com.hk/?p=4108 The post NDN Group and Shopline Partnership appeared first on New Digital Noise.

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NDN Group Partners with Shopline to Offer One-Stop E-Commerce Solution

Nowadays anyone can start an e-commerce, but which platform should you use this is the question. At NDN Group we are here to help, combining our knowledge in digital solutions and our latest partnership with Shopline, a leading holistic e-commerce platform which makes running e-commerce easy to manage and scale.

Shopline was founded in 2013 in Hong Kong. In a short period of time, they have expanded their operations to Mainland China, Malaysia, Taiwan, and Vietnam. Currently, employing over 200 people in the region and has over 100,000 merchants. In 2017, they became a Google Partner, the first e-commerce platform from Greater China. Their merchants are from multiple sectors such as apparel, automobiles, electronics, fast-moving consumer goods, food & beverage and more. Agatha, Fujitsu, Shu Uemura are some of their showcases. Their easy-to-use platform provides website design, stock management, analytics, customer service, and delivery.

Before you decide to sell online, you should know what is the objective; which audience you are targeting namely local, regional or global; and what is your budget? These will determine how complex your e-business will be and the kind of support you will need. You will need a solution that is compatible with your goals to avoid disappointment.

If you use a one-stop e-commerce platform, designing the website will be the first task for set up. Don’t worry if you are not familiar with design or programming. Shopline has 22 existing templates you can choose from. If you are feeling adventurous, you can also design your own. Simply drag and drop the functions you want and it will be ready. Their websites are mobile responsive so it will adapt to desktop, mobile, and tablet without any issues.

When the store design is ready, you will need to integrate your products to the inventory system. Shopline provides real-time inventory status. You will know what exactly is in stock and what needs to be replenished. Making it easy for you to respond to competitors and plan your promotion.

Knowing how your products are sold is important. Then you can decide your sales strategies such as what kind of offers to provide and which product to push. You can make all these decisions from Shopline’s powerful analytical tool. Say if you want to retarget customers who only purchased once, you can identify them, send an exclusive offer that’s valid for 48 hours to drive sales. The platform makes it simple for you to identify your target segment and customize promotions.

Above all, payment is crucial in any business. The platform makes receiving payments and making a refund seamless by supporting most of the payment gateways including major credit cards, Alipay, Apple Pay, Google Pay, PayPal, Stripe, bank transfer, PayMe and Faster Payment System (FPS).

Our partner understands customers have a busy lifestyle. They can receive goods at the comfort of their home or if they wish to pick up their order, they can go to specific locations such as 7/11, SF Express centers or smart lockers.

In today’s market, the capability to provide instant customer services can make or break your business. Shopline realizes this and therefore it has provided 24/7 customer service support through AI chatbot. Above all, customers can also get assistance through Facebook Messenger, email and SMS for a hassle-free user experience.

In terms of merchant support, Shopline provides many seminars and tutorials to help brands to improve their business. Say you have an ambitious goal to go global, visit their website and look for guides on how can a brand reach a wider audience in foreign markets and start selling internationally? If you want something more on digital marketing, there are guides on SEO and social media selling too. The tutorial covers endless topics on e-commerce.

Different from other marketplaces, Shopline has a simple subscription plan. If you sell over a specific volume, you will be charged a percentage of each transaction. If you don’t have time to go through the entire set up process by yourself, we are here to help. Through NDN Group and Shopline’s alliance, you will get all the advice and agility you need to win in the fast-paced digital world. Email our team info@ndngroup.com to find out more about the service and kickstart your e-commerce now.

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NDN Group and Mobinology Partnership https://newdigitalnoise.com/ndn-group-and-mobinology-partnership/ https://newdigitalnoise.com/ndn-group-and-mobinology-partnership/#respond Mon, 16 Dec 2019 16:16:55 +0000 https://newdigitalnoise.ndnsocial.com.hk/?p=4036 The post NDN Group and Mobinology Partnership appeared first on New Digital Noise.

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NDN Group and Mobinology Forge Global Partnership to Deliver Enterprise-Grade AI-Powered Chatbot Solution 

Fostering synergy to empower enterprises to drive business growth and innovation at scale  

Leading digital corporation NDN Group and Mobinology, world-class business software developer, today announced a global partnership to deliver enterprise-grade chatbot solution to empower enterprises to accelerate business growth.

Powered by leading artificial intelligence and cloud computing technologies, the industry-leading and end-to-end chatbot solution enables global and regional enterprises with secure, scalable and agile operations, combined with machine learning and data analytics capabilities. The all-in-one chatbot solution defines new pathways for enterprises to deliver seamless and personalized customer experience. Enterprises harness the capability, value and benefits of the chatbot to reach out to hundreds of millions of customers globally.

“Having forged new partnership with NDN Group, our exemplary chatbot solution truly benefits clients looking to go the next level in digital transformation. We are elevating bot technology and innovation as machine learning and artificial intelligence move from novelty to necessity. We are dedicated to pushing the frontier of chatbot innovation, enabling our enterprise-strength solution to offer great value to end-users and bring the customer satisfaction to the ultimate level,” said Kenneth Chung, Head of Sales & Co-Founder of Mobinology.

“We are deeply excited to partner with Mobinology to offer bespoke chatbot solutions to meet enterprises’ unique business purposes, operational requirements and the bot performs multiple roles across diverse industries. We strive to apply next-generation technologies in a smart and innovative way to enable enterprises achieve their business goals and bring manlike conversational experience, alongside excellent scaling and integration abilities.” said NDN Group Chairman Andy Ann.

With the landmark partnership NDN Group leverages its expertise on curating captivating UI/UX design, outstanding conversational flow, distinctive brands’ tones and manners and sound strategy to interact with customers, whereas Mobinology epitomizes its technological innovation on machine learning, Natural Language Processing, data analytics and integration into enterprises’ communication platforms in the front-end and back-end.

The exemplary virtual assistant has enabled business save cost, accelerate response times and enhance customer loyalty – that all are staple of lead generation and enhance transactions and tap into exponential business growth. The AI-powered chatbot streamlines and automates customer services and offer human-like encouragement to accelerate interaction with customers.

NDN Group and Mobinology’s intelligent Enterprise Chatbot Solution offers various distinctive functionalities and capabilities at scale. Immersive Dialogue Flow is charted out to create high-impact customer experience with distinctive Tone of Voice and Manner to reflect enterprises’ branding for fostering maximum customer engagement and loyalty. Enterprises can also leverage Customer Analytics and Insights by conducting in-depth analysis on the conversational journey and understanding end-user behaviour based on data collected. With advanced Natural Language Processing (NLP) supported at the backend, this enables the bot to recognize all forms of language namely Cantonese for businesses to extend global outreach. Above all, closing the last mile with the Call-to-Action feature empowers the bot to use real-time information for accelerating revenue opportunities automatically after conversation with customers.

With all these next-generation features and technologies, enterprises rapidly reinvent, deploy and extend their strategies and applications to create unparalleled competitive edges. The chatbots are customized in industries, namely insurance, banking, automotive, gas and electricity, consume products, retail, property, hotel, aviation, capital markets and many others, irrespective of sizes and regulatory requirements among other things.

About Mobinology

Found in Hong Kong SAR and being as one of the advanced business software solution providers, we are specialized in providing innovative solutions for data-driven marketing and customer engagement. Powered by world-class Artificial Intelligence (AI) and Cloud Computing technologies, our leading AI platform (ELAIN®) and subject matter experts empower customers with advanced technologies to rapidly reinvent, deploy and scale their smart applications to create unprecedented competitive advantages to meet their strategic business needs.

With an established presence in delivering AI applications to enterprises in the area, Mobinology brings a high level of expertise in building and deploying conversational and cognitive applications.

About NDN Group

NDN Group is a major digital conglomerate and investment group focused on building, acquiring, and growing companies in the digital space. Our businesses are involved in a wide range of industries across multiple markets, including artificial intelligence, blockchain, big data analytics, digital media, mobile solutions, social media, e-commerce, e-sports, content development & distribution. Additionally, we also specialize in delivering digital transformation training for major international corporations in order to support the increasing demand for digital experts.

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What is a Chatbot and How to Use It for Business https://newdigitalnoise.com/what-is-a-chatbot-and-how-to-use-it-for-business/ https://newdigitalnoise.com/what-is-a-chatbot-and-how-to-use-it-for-business/#respond Tue, 03 Dec 2019 20:10:39 +0000 https://newdigitalnoise.ndnsocial.com.hk/?p=3961 The post What is a Chatbot and How to Use It for Business appeared first on New Digital Noise.

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What is a chatbot and how to use it for business?

The development of artificial intelligence is now in full swing and chatbots are only a splash on a huge wave of progress. Nowadays, the number of people using messaging apps namely WhatsApp and Slack Skype is soaring, Facebook Messenger alone has more than 1.2 billion users per month.

What is a chatbot?

A chatbot is a computer program that allows humans to interact with technology using a variety of input methods such as voice, text, gesture and touch, 24/7 365.

For several years chatbots were typically used in customer service environments but are now being used in a variety of other roles within enterprises to improve customer experience and business efficiencies.

Known by a variety of different names such as a conversational AI bot, AI assistant, intelligent virtual assistant, virtual customer assistant, digital assistant, conversational agent, virtual agent, conversational interface and more, chatbots are growing in popularity.

But just as chatbots have a variety of different names, they also have varying degrees of intelligence.

A basic chatbot might be little more than a front-end solution for answering standard FAQs.

Chatbots built using some of the bot frameworks currently available may offer slightly more advanced features like slot filling or other simple transactional capability, such as taking pizza orders.

But, it’s only advanced conversational AI chatbots that have the intelligence and capability to deliver the sophisticated chatbot experience most enterprises are looking to deploy.

Online chatbots save time and efforts by automating customer support. Gartner forecasts that over 85% of customer interactions will be handled without a human by 2020. With the spread of messengers, virtual assistants that imitate human conversations for solving various tasks are becoming sought-after. Chinese WeChat bots can set medical appointments, call a taxi, send money to friends, check in for a flight and many other.

However, the opportunities provided by chatbot systems go far beyond giving responses to customers’ inquiries. They are used for other business tasks, like collecting data about users, conducting in-depth analytics and insights on customer behaviour and accelerating revenue opportunities.

Why are Chatbots so Popular?

Smartphones, wearables and the Internet of things (IoT) have changed the technology landscape in recent years. As digital artefacts got smaller, the computing power inside has become greater.

But mobile apps and data-heavy activities don’t go hand in hand. Wading through complicated menus isn’t the fast and seamless user experience businesses need to deliver today.

In addition, consumers are no longer content to be restricted by the communication methods chosen by an organization. They want to interface with technology across a wide number of channels.

Chatbots offer a way to solve these issues by allowing customers to simply ask for whatever they need, across multiple channels, wherever they are, night or day.

The development of artificial intelligence is now in full swing and chatbots are only a splash on a huge wave of progress. Nowadays, the number of people using messaging apps namely WhatsApp and Slack Skype is soaring, Facebook Messenger alone has more than 1.2 billion users per month.

How do Chatbots Work?

On a simple level, a human interacts with a chatbot.

If voice is used, the chatbot first turns the voice data input into text (using Automatic Speech Recognition (ASR) technology). Text only chatbots such as text-based messaging services skip this step.

The chatbot then analyses the text input, considers the best response and delivers that back to the user. The chatbot’s reply output may be delivered in any number of ways such as written text, voice via Text to Speech (TTS) tools, or perhaps by completing a task.

It’s worth noting that, understanding humans isn’t easy for a machine. The subtle and nuanced way humans communicate is a very complex task to recreate artificially, which is why chatbots use several natural language principles:

Natural Language Processing (NLP)

Natural Language Processing is used to split the user input into sentences and words. It also standardizes the text through a series of techniques, for example, converting it all to lowercase or correcting spelling mistakes before determining if the word is an adjective or verb – it’s at this stage where other factors such as sentiment are also considered.

Natural Language Understanding (NLU)

Natural Language Understanding helps the chatbot understand what the user said using both general and domain specific language objects such as lexicons, synonyms and themes. These are then used in conjunction with algorithms or rules to construct dialogue flows that tell the chatbot how to respond.

Natural Language Generation (NLG)

Delivering a meaningful, personalized experience beyond pre-scripted responses requires natural language generation. This enables the chatbot to interrogate data repositories, including integrated back-end systems and third-party databases, and to use that information in creating a response.

What are chatbots delivering?

A chatbot is basically a computer program that can interact with humans over the internet. Their simulation of human language and behavior provides several benefits that can be used in business.

Provide Greater Customer Experience

The main benefit of using chatbots in business is that they give greater customer satisfaction. Customers who pull up website can ask questions and get answers right away. If they have product questions they may get the answers they need to complete sales. This can further increase business profits.

Chatbotv1

Frustrated customers who don’t get quick answers may leave website and never return. Chatbots can eliminate that scenario and help you keep your customers.

Increase Customer Base

There is another benefit of using chatbots in business. They may help enterprises reach more people which can increase your customer base.

Since chatbots can be used in many applications, enterprises can take advantage of that to help businesses grow. Chatbots can answer multiple questions at the same time as well.

Streamline Procedures and Automation

Other benefits of using chatbots in business are that they help businesses streamline procedures and automation. When used on website they can provide fast, automated answers to most questions. Their use prevents customers from waiting a day or longer to receive responses as they would have in the past. This enables business to serve greater numbers of people while saving costs.

NDN Group and Mobinology’s chatbot service and solution

NDN Group and Mobinology, world-class business software developer, has forged global partnership to deliver enterprise-grade chatbot solution to empower enterprises to accelerate business growth. Powered by leading artificial intelligence and cloud computing technologies, the industry-leading and end-to-end chatbot solution enables global and regional enterprises with secure, scalable and agile operations, combined with machine learning and data analytics capabilities. The all-in-one chatbot solution defines new pathways for enterprises to deliver seamless and personalized customer experience.

NDN Group and Mobinology’s intelligent chatbot offers distinctive capabilities at scale. We design immersive dialogue flow to chart out extraordinary dialogue and conversational flow to create high-impact and personalised customer experience. We also curate tone of voice and manner to reflect enterprises’ branding for creating maximum customer engagement and loyalty, and bot personality and persona to interact with users and immerse them in conversational journey.

The self-intelligent bot learns from the inputs it experiences and garners deep understanding on the intent behind customer requests as well as provide smart answers. Also, the bot augments the importance of Big Data through their automated data collection that enables enterprises to conduct in-depth analysis on the conversational journey and understand end-user behaviour. The Natural Language Processing (NLP) powers all forms of language recognition including Cantonese and switch languages to enable enterprises extend global reach.

The bot uses their wealth of knowledge to provide comprehensive answers to queries. It is also specially designed to parse documents, crawl website content and convert into rule-defined structure data. It is empowered to use real-time information for accelerating revenue opportunities automatically after conversation with customers.

Types of chatbots

Depending on how the specific bots were programmed, we can divide them into two large groups: working according to pre-prepared commands – simple chatbot and AI-powered chatbot.

 

Chatbotsv2

Simple chatbots work based on pre-written keywords that they understand. Each of these commands must be written by the developer separately using regular expressions or other forms of string analysis.

Smart chatbots rely on artificial intelligence when they communicate with users. Instead of pre-prepared answers, the robot responds with adequate suggestions on the topic. In addition, all the words said by the customers are recorded for later processing.

Many business owners are beginning to understand what benefits chatbots can bring to them. This technology is still in an early stage, its capabilities continue increasing and the best chatbots have yet to be created. Invest in building a chatbot for your business and be at the forefront of innovation.

Enquires on NDN Group and Mobinology’s chatbot solution:

NDN Group email: info@ndngroup.com 

Mobinology email: info@mobinology.com 

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More than an Ad, Greater than a Sales Machine https://newdigitalnoise.com/more-than-an-ad-greater-than-a-sales-machine/ https://newdigitalnoise.com/more-than-an-ad-greater-than-a-sales-machine/#respond Wed, 03 Apr 2019 19:41:12 +0000 https://newdigitalnoise.ndnsocial.com.hk/?p=3593 The post More than an Ad, Greater than a Sales Machine appeared first on New Digital Noise.

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The term “cognitive” is essentially referring to cognition and intelligence. But what does cognitive have anything to do with advertising? Is it possible to earn money directly with an online ad? Here are a few showcases to understand the buzzword of the day: Cognitive ads.

The competition among traditional advertisers is tremendous – coming up with endless creative approaches to push their products or services to the audience. Now, imagine an ad robot capable of communicating with potential customers on its own, learning their consumption habits and interests, and eventually catering to their specific needs with your products or services. That is what cognitive ads, an AI chatbot banner ad, can do for your business.

Showcases

Last year, Orbis, an international humanitarian NGO launched a cognitive ad campaign for its Moonwalkers annual fundraising event, with the conversational data all stored on blockchain for future references. Blue, Hong Kong’s first digital life insurance company also launched a cognitive ad to grow their initial fan base, achieving triple engagement compared to traditional banner ads. Both clients successfully boosted traffic to their websites and most of all, they collected valuable customer data and meaningful insights on customer behaviour.

Conversational Database

In the long run, a database from users interactions will be continually growing, which helps the AI chatbot to train its conversational abilities and differentiate between spambots and human beings. It can also classify consumer responses and engagement for a comprehensive understanding of your target audience. Instead of mastering a one-way lecture to sell your products, now you can make it a two-way dialogue and find the missing piece to each customer’s puzzle.

Conversion Optimization

Let’s get down to business: conversion rates and ROIs. Aside from brand engagement, a cognitive ad itself is a channel for cross-selling, up-selling and closing the sale. Brands can introduce e-commerce elements such as lead generation, survey and on-the-spot purchase to their own cognitive ad. The conversion funnel will be shortened, with the most relevant products or services offered to your target audience at the right time.

Today you might still brag about clicks or impressions, but closing the deal is the real talk here. Money-making ad tools powered by technological breakthroughs are what businesses shall aim for. Have a chat with us to find out the unique digital solution to help your business grow.

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MWC Barcelona: Mobile Innovations to Watch in 2019 https://newdigitalnoise.com/mwc-barcelona-mobile-innovations-to-watch-2019/ https://newdigitalnoise.com/mwc-barcelona-mobile-innovations-to-watch-2019/#respond Wed, 03 Apr 2019 11:34:32 +0000 https://newdigitalnoise.ndnsocial.com.hk/?p=3588 The post MWC Barcelona: Mobile Innovations to Watch in 2019 appeared first on New Digital Noise.

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MWC Barcelona, previously known as Mobile World Congress, takes place every February in Barcelona. It is the world’s largest mobile technology exhibition in the world. Themed ‘Intelligent Connectivity’, this year’s event focused on the high-speed 5G networks, as well as new smartphones, robots and other Internet-connected devices.

Welcoming more than 100,000 attendees on 25-28 Feb 2019, MWC Barcelona 2019 saw over 2,400 participating companies showcasing their latest technologies, some of which particularly caught the eye:

HoloLens 2

With corporate clients in mind, Microsoft unveiled its new augmented reality headset, HoloLens 2. An upgrade to its predecessor that came out three years ago, Hololens 2 has demonstrated improvements in terms of eye-and hand-tracking. Coming with a USD 3,500 price tag, the device is targeted at businesses with access to Dynamics 365 Remote Assist, helping professionals like medical researchers and mechanics work remotely.

Holoscreen 3D Screen Protector

This screen protector, when used with a special app, turns phone display into 3D and allows you to take 3D photos (provided you have two or more rear cameras). When the app is not in use, the screen protector works just like a normal screen protector. The best part? This amazing invention by Lucid and Holitech costs only USD 30!

Foldable Phones

Another feature of the event was foldable smartphones with the latest bendable displays, the emerging mobile trend:

Huawei Mate X: a 5G-compatible phone with an 8” screen and three cameras. The design even allows preview while taking a selfie.

Samsung Galaxy Fold: a two-screen phone which closes like a book with six cameras.

Robots

Taking advantage of the speedy 5G networks, Chinese player ZTE exhibited a robotic band, comprising a drummer and a pianist, which played music throughout the event. Meanwhile, CloudMinds Technology presented robots that served drinks at a bar.

Mercedes-Benz User Experience

Utilizing artificial intelligence (AI), Mercedes-Benz User Experience (MBUX) is a teachable, individualizable infotainment system to be used in the new A-Class. Its features include navigation— display with augmented reality technology and ’Ask Mercedes’ — a virtual assistant from the German carmaker.

If you’re kicking yourself for missing such an exciting event, don’t worry. Just make sure you mark this on your calendar — MWC19 Shanghai on 25-27 Jun 2019 and MWC19 Los Angeles on 22-24 Oct 2019.

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Top 2019 Digital Trends https://newdigitalnoise.com/top-2019-digital-trends/ https://newdigitalnoise.com/top-2019-digital-trends/#respond Tue, 15 Jan 2019 05:54:40 +0000 https://newdigitalnoise.ndnsocial.com.hk/?p=3418 The post Top 2019 Digital Trends appeared first on New Digital Noise.

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The digital world is ever-booming in ways you never thought possible, but only to a certain extent — the following five trends are unstoppable and bound to happen in 2019!

1. Hyper-personalization

Anticipate more cross-industry collaborations that will prompt more personalised marketing. When companies partner up, they have access to more information about you, thus making it possible to market their products in ways that are particularly appropriate for and appealing to you in terms of ethnicity, age, gender and more.

2. Retail evolution

Brick and mortar retail stores may be struggling to keep their doors open, but that does not reflect on how much shoppers want to shop. For instance, Black Friday sales in 2018 saw a 24% year-on-year jump. While online sales are part of the reason, brands are reaching out to potential consumers in more ways than we ever imagined. Take startup Cargo as an example. Cargo provides rideshare drivers with boxes full of merchandises from snacks to phone chargers, which riders can purchase while they’re on-the-go.

3. Data debate rages on

Tension between the public, governments and tech firms will likely intensify in the coming year over how data collected should be used, protected, or made available to whom. While China is known to impose strict rules regarding data localisation, India also mandated in 2018 that all payment data be stored within the country. This is more than just a protectionism tactic. It also provides domestic companies with more leverage to compete with overseas companies.

4. China leading social network trends

China-based tech firms have been leading trends in social networking apps which impact the Western world considerably. For example, Facebook’s Lasso is seen as influenced by Shanghai-based Musical.ly. China is expected to continue taking a stronghold in the social network industry in 2019.

5. Digital gold mine

Digital goods, like in-game purchases, are seen to bring in massive dollars in 2019. Marketing tactics combined with the clout and personalisation that these digital goods bring have made them irresistible to buyers.

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